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AFTF Emerging Leader Discusses How High Digital Adoption Led Her Agency to Grow by 4x

April 20, 2021

Majdas Touch Insurance won the 2020 Agent for the Future Emerging Leader Award. Here, the agency’s founder shares her journey of launching a fully digital agency. 

From the beginning of my career in insurance, my driving motivation has been to help as many people as possible. I want to help people have better experiences and change their perspectives on insurance.

To me, digital service is a fundamental way to create great customer experiences. My agency, Majdas Touch Insurance, is completely digital. 

Before I started my agency, I spent 12 years as a captive insurance agent. The company I worked for had a lot of rules and restrictions about how I could use technology. They expected agents to use paper documents and meet with every client physically in the office. 

This became untenable as I grew my book. I needed different methods to get in touch with all my new clients and prospects – if I had to see them physically in the office and process applications by hand, it severely limited my time. 

Plus, as a millennial myself, I felt it didn’t make sense to use analog methods with the generations who were coming up. Millennials don’t want to drive across town to an office to sign a paper document. And if millennials have high expectations with digital, Gen Z will have even higher expectations. 

I felt like there was a need for a shift in what’s considered the standard insurance office.

Read the rest of the article here: https://www.agentforthefuture.com/high-digital-adoption-led-agency-to-grow-by-4x/?utm_source=plemail&utm_medium=email&utm_campaign=DigitalAgencyReport